Thanks for clicking the URL in my Twitter profile - let me give you a little background on who I am and what I do.

My name is Karen Purves  and I’m the person behind havemoreclients.com and the karenpurves twitter account You can read a little more about my approach to marketing for small businesses on the  About havemoreclients page - but let me take a moment to give you a bit of glimpse at who I am and what I do. I’m a young baby boomer living in a village in an area of outstanding natural beauty in Surrey. I am divorced and have two children, well they’re all but grown up now (born in 1989 and 1991). I run a marketing company and have been doing so for the best part of 20 years in amongst other ventures.

In the beginning of 2008, I returned to focussing on small business as a group, for they are not making the most of the internet and marketing. Now we are in a recession(?), marketing is even more important because you have to do it better to get more clients!

have more clients

I’ve been marketing since 1988 and boy, it was sure different then. I think it was harder but perhaps I am just that much better now LOL. I became independent after the birth of my first child when it became clear that corporate life and being a parent weren’t exactly perfect partners!

The services offered now are as a result of all the learning, experience – success and otherwise of the past 20 years. I know there is lessening emphasis on being established but, you just can’t beat experience.

I continuously work on delivering programmes for business owners to learn the skills, have a system so their marketing is more successful, fun and doesn’t take all day!

Marketing Iceberg System

Last year saw the launch of this system to show people how to progress through marketing so it isn’t just a drain on resources or just a plan drag!

It’s steeped in my own approach and experience and it’s been tested on small business owners with great success for those who followed the process – but that’s the same for anything!
The marketing iceberg system covers everything from:

• Translating your Passion into a business
• Identifying your perfect market
• Creating the products and services your market wants
• Effective Web Presence
• Lead Generation
• Keeping in Touch
• Paid for Life
• Repeat Customers
• Customer Referrals

You can see that there’s more to marketing than promoting yourself – although that’s in it!
The Iceberg analogy was used because that’s how marketing works – only the promotional elements show and their success depends upon all the thinking, planning and effort beforehand.

Don’t get me wrong. I think marketing is easy once you have the steps in place and are prepared to take your time! That’s anathema for most entrepreneurs!

karenpurves on Twitter

You obviously have an interest in Twitter because you’ve clicked through on my Twitter Profile link. I’d love to connect with you there via my @karenpurves twitter account.

If you follow @karenpurves you’ll get a variety of things. Firstly you’ll see a glimpse of the behind the scenes in my work, life and reading. I share a little of what I’m up to, share links of what I’m reading, talk about clients and give you an insight into my life running the business.  

You’ll also get notifications of my latest releases on the Business Builder series and Maximise your Web Presence.

Also on the topic of Twitter - don’t forget to check out my How to use Twitter for Business Report available free as a download

My Story

I’ve just scratched the surface here and have still to share the detail with you. But, I am a single parent working to support my family – now through university – yikes! Thank goodness, I have the Marketing Iceberg System to use… Lol

Connect with Me

Thanks for visiting my about page - if you’ve not already don’t forget to follow me on Twitter so we can interact there.

I’m also relatively active on other social media sites like Facebook, LinkedIn and FriendFeed.